Posts Tagged ‘values’
Making A Statement
Tuesday, June 8th, 2010A short while back, Rieches Baird tested the understanding of vision-related statements with a key research partner, Socratic Technologies. More than 200 CEOs and CMOs responded to our quantitative and qualitative online survey. The research found ambiguity around the definitions of Vision, Mission, Purpose, Values and Positioning statements. We uncovered widespread confusion and interchangeable definitions [...]
Our Vision
Monday, June 7th, 2010So you might be asking yourself: if this guy thinks he has it all figured out regarding these core statements, what kind of company is he with and what are theirs? We try to practice what we preach and took our Leadership Team through a couple rounds of development guided by some thought provoking adult [...]
